As you are well aware, the local (and national) news this week has been filled with stories about some recent trouble at Realty Executives Phoenix. Lockouts at offices, a lawsuit by an office building owner, and Friday’s announcement that Realty Executives will be filing a Chapter 11 reorganization.
Many of the articles are filled with comments bashing Realty Executives and their agents (and real estate agents in general). This is not terribly surprising given much of the general public’s less-than-stellar opinion of our industry. Even less surprising is the vast majority of those negative comments are left by people who don’t have the fortitude to put their name on what they have to say. Shocking, I know. If anyone gets disheartened reading the drivel these anonymous commenters post, just consider the source. They aren’t worth the time it takes to read their expletive and poor grammar filled blather.
I can guarantee you that none of those naysayers have ever worked with the Realty Executive agents that I know. I am fortunate to call several Realty Executive agents my friend, and rest assured they are all outstanding real estate agents and more importantly, world-class people. In all the cross-transactions agents in our brokerage have done, not once, not one time, have there been issues when a Realty Execs agent was on the other side. I can only wish that was true for every brokerage we’ve dealt with.
The biggest travesty in the Realty Executives news though isn’t the asinine comments left behind in these articles. No, the biggest travesty is the real estate brokerages out there that are using this news in their recruiting efforts. I know of no less than four brokerages that have left comments and sent out recruiting material highlighting the problems at Realty Executives and groveling for agents to come work for them.
In my opinion, that’s reprehensible behavior. Those choosing this tactic might want to consider our friend Karma. Sometimes she’s a bitch and will come back to bite you. The real estate market in Phoenix hasn’t been all that great the past few years, and Realty Executives certainly isn’t the first brokerage to face difficulty, and they won’t be the last. Piling on and using this recent news to recruit more agents to your brokerage is a classless act. Try telling people what you have to offer, how your brokerage can help them, what you do for your agents and their clients – not kicking someone when they are down and taking advantage of their agent’s fears and concerns.
In short, grow up and play nice. We’re all in this together. Now isn’t the time to take advantage of a fellow brokers difficulty. What we should all be doing is offering to help, not adding to the river of crap already flowing at full force in the mainstream media.
If you are a Phoenix Realty Executives agent, hang in there. And don’t be dismayed by what you read online and in print. There are people out there pulling for you. Keep your chin up and continue to service your clients. They picked YOU to represent them, not your brokerage. You can still do that. And you will.