Real Estate Marketing Blasphemy: QR Codes? Meh.

by on December 15, 2010
QR-code-TPREG2

If you read anything about real estate marketing, you probably can’t miss all the buzz and hype surrounding QR codes. It’s reached epic proportions. QR codes are apparently going to be the saving grace for all things real estate. Walk a real estate trade show floor and you’ll be inundated with opportunities to scan QR codes. They’re popping up on business cards, home flyers, for sale … [Read more...]

Location Based Marketing: The Next Big Thing?

by on May 28, 2010
Foursquare Paul

Is it time for you to pay attention to Foursquare? Maybe Probably. Right now, Foursquare has somewhere around a million users - and they are adding about 15,000 users per day. My own experience with Foursquare when someone became the mayor of my house - at 4am. And I just happened to be up and working in my office when it happened. Wait a minute, someone can be the mayor of … [Read more...]

Do you REALLY want to sell your home? Sometimes I wonder…

by on February 3, 2009
screaminghand.jpg

Fair warning, rant ahead. Fewer things drive me crazier than seeing lousy photos in a real estate listings and marketing material.  The one thing that may be worse is a lack of photos. I just don’t get it. Here are two real life examples. There are hundreds thousands more. Just in Phoenix. Example #1: There is a current listing in Paradise Valley, arguably the … [Read more...]

Phoenix Real Estate Guy TV – Blogsperiment #973

by on January 15, 2009

I really have no idea where this is going to take me. . .Video blogging. I heard Gary Vaynerchuk say in his Inman Connect NYC keynote that he thought the “.tv” domain would become the second most powerful top level domain (after .com of course). Beats me if he's right, but I don't think it's a stretch.Since that keynote, there have been several posts about Gary’s talk … [Read more...]

Gary Vaynerchuk Keynote at Inman Connect NYC 2009

by on January 10, 2009

Those that know me know I am a huge Gary Vaynerchuk fan. I was as giddy as a school girl when I found out he was delivering a keynote speech at Inman Connect NYC. And I was not disappointed.I thought @GaryVee’s keynote was the highlight of the conference, and I told Brad Inman later that they needed to bring him back and give him more time. Like the full three days.Here’s a video of … [Read more...]

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