Looking through ARMLS (Arizona Multiple Listing Service) this morning and came across this gem. Please note, this is the PRIMARY photo — the one photo displayed with the listing info when it’s first pulled up.
Pretty compelling isn’t it?
Really highlights the home and just makes buyers and buyer agents want to line up to see the home doesn’t it?
In our MLS, you can enter up to 6 photos. In the listing agents defense, he does indeed have six photos in the listing (the majority of listings in ARMLS do not!). Why he chose this one as the primary photo is beyond me.
We can also enter captions for photos. The caption for this one is, “Citrus Trre In Front Near RV Gate”. (my emphasis)
Remarkably, this listing expired a few days ago after 96 days on the market. I guess no one really wanted to stop by and see the citrus tree in dire need of pruning. A citrus tree in say, Minnesota, might be unusual and compel people to stop by. A citrus tree in the Phoenix area is about as common as… I don’t know… a corn field in Iowa? Snow on the Rockies? A teenager with a cell phone? The Cardinals losing a football game? A fish in the ocean?. Citrus trees practically grow wild here…
Sellers - *PLEASE* review the listing your agent enters into ARMLS. You have the right to see it, and ask for it to be accurate, free of typos, and to present your home in the best light possible.
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Technorati Tags: ARMLS, bad real estate photos
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Wow Jay! You’ve got to wonder what would possess someone to use that photo, and as the primary, no less.
I’m tempted to get a collection of these together for my listing presentation under the heading, “this could happen to you.”
Gosh, that looks like my sign in the yard. I had one stolen a few weeks ago. Wouldn’t it be funny if it showed up in AZ. I am surprised he doesn’t mention the cyclone fence in the description, just the tree.
Hiya Maureen! That’s one of our city recycling bins in the front yard, so your sign is safe in the hands of your local thief.
Why do people steal real estate signs? Someone once took one of our website name riders off a sign. What possible good would that do anyone?
We currently have a land listing that roughly every two weeks, someone removes the entire signpost and sign and deposits it in the middle of the lot. We put it back up, they pull it back down. It’s just dumb. I’m about ready to cement the thing in the ground…
And that is indeed a lovely fence!
Norm - that’s not a bad idea….
This is absolutely hilarious! I’m guessing that the “broker” is a part timer who works in real estate when not at his/her day job. The upside is that a lack of sales will soon have this person out of the business.
As a former professional photographer I think the agent must have been going for “mystique”. You know, like those car commercials that don’t show…well…the car. But it leave you wanting to leave your house in 25 degree weather, drive across town to go into a dealership to talk to a salesperson…
Sorry Jay, somehow my post above got posted under the wrong topic. Feel free to move or dispose of it as you see fit!
In our MLS, we are required to have 6 photos and we can have as many as 16 and it amazes me how many times a listing agent will NOT use the maximum number of photos to showcase the home! How else do you get the buyer motivated to SEE the house in person?
Another one that always burns me up is when the listing agent posts the same picture 6 times to meet the minimum picture requirement! UGGH! And those people that are selling their house are OK with that?
With today’s technology, buyers often rule out a property at their desk, based on first impressions. We are very visual and if that first impression isn’t positive, bye-bye buyer.
Oh, my! You know, technology when used correctly can be extremely beneficial to real estate marketing. This picture shows absolutely nothing. I hope the agent realizes their mistake and gets some better pictures!
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