I’ve been meaning to post this video for a couple of weeks now. About a half-bazillion people have already posted it, but in case you haven’t seen it yet it’s worth 4 minutes of your time.
I’m teaching real estate continuing education classes now in “social media” and invariably I get input like, “is this stuff really all that important?”, and “what if it’s a passing fad?”
Social media isn’t anything new. Oh to be sure the tools have changed, and will continue to change – at a blinding pace I suspect. But lets face it, human beings are social animals. Always have been, always will be.
The first time I saw this video I swear the site at the very end with a link to statistic sources wasn’t there. Maybe I missed it. Here is a post by the author listing sources. I haven’t cross-checked or looked into any of them in depth, but I suspect like any statistic, some interpretation is involved. Whether or not this is 100% fail-safe accurate isn’t really the point. Watch it, and if you’re even remotely interested in business, marketing, entrepreneurship or human interaction, I bet it will make you think…
Whoopsie, somehow I lost the bottom part of this post when I first published it!
You (or your business) don’t necessarily need to “do” social media. You don’t have to Tweet, blog, Facebook or get all LinkedIn. Doing so isn’t going to lead to instant fame and wealth. It’s not for everyone. But you darn well better at least understand social media. There are too many stories of companies imploding their reputation because they don’t “get” social media. This isn’t a fad folks. It’s not going away. My suggestion is either learn it, or get out of the way…
Others Opine:
Here’s a new (to me) local Phoenix blog by Rebecca Armendariz who attended today’s Social Media AZ Conference (that sadly I had to miss). She writes, Dear Social Media, I’m totally tired of talking about you. Read it.
I'm Jay Thompson, and I have a little blogging problem... Welcome to The Phoenix Real Estate Guy, or "TPREG" as I fondly refer to it.
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