Zillow Scores Another $30M

TechCrunch says Zillow is set to announce it has secured a $30M chunk of capital, bringing the total to $87M (that's a significant chunk of change…).

(And here is the AP press release. And a typically stellar article from John Cook at SeattlePI.com)

One of the more interesting aspects of the TechCrunch article is the comments. Read them and you'll see things like:

"Seems like a prime acquisation (sic) target."

Zillow apparently aims to sell brokerages and agents "products" (quickly refuted by Drew Meyers)

"Trulia is dead"

There is a "property listing downturn" (!!)

And no one is talking about Zillow.

Seems some of the TechCrunch commenters don't quite understand Zillow…. guess they can get in line with a certain segment of the real estate population that still seem to fear Zillow or think "Zillow sucks".

[tags]Zillow, venture capital[/tags]

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Eric Bramlett

I read about this & it made me think of the late 90's. Everyone bragged about how much venture capital they could raise - but no one talked about profits. Granted, Zillow is very popular, but I think that online companies that are successful do so b/c they learn to be lean. Why do you need 20 sales reps? Why do they need an additional $30m? Their market presence is huge - but they don't do a ton of advertising other than PR & online. You would think they could get by on a lot less.

Malok

I'm with Eric on this one. I'm skeptical about how the money will be spent - i.e. how much of it will get dumped into corporate expenses (cars, planes, travel, etc) compared to it being spent on real long term benefits for the company. Guess time will tell.

Ag@Broker Price Opinion

They are becoming a pretty power site. I just dont see how there planning to get their money back. Ads?

<abbr></abbr><abbr>Ag´s last blog post..Comment from Katherine_B:</abbr>

jeff@T1 internet

Reminds me of alot of dot com companies. They have huge traffic but do not make money. If you keep burning through the money sooner or later no one will give you more. Popular sites like utube and social sites most do not make money or little compared to the amount of traffic. Every company has to figure out how they can earn money on the internet in thier field. If not no matter how popular or good the site is it will go under.